Producatorii de jocuri vad mari oportunitati de creste pe retelele sociale

Sunday, March 14, 2010 11:18
Posted in category Stiri

Such was apparent this week at the Game Developers’ Conference in San Francisco, an annual gathering of video-game designers and publishers. While the event saw some big developments among traditional gaming — most notably, Sony’s new motion-control system — a big theme running through the event was the rapid growth of social networking and the related opportunity for game makers.

The opportunity is big indeed. The largest social-network site — Facebook — alone has more than 400 million monthly users. MySpace, its closest rival, has 100 million monthly users. Those numbers are far above the number of people who own traditional video-game consoles.

“We have a new mainstream mass audience,” Gareth Davis, platform manager at Facebook, said during a panel discussion at GDC. “We think this is a lot of opportunity for game developers to tap into.”

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